Our Story
Born from frustration with third-party platforms taking control. We're here to give B2C businesses their power back through AI-powered tools.
The Problem We Discovered
In 2023, we witnessed countless B2C businesses struggling under the control of third-party platforms. Brands were losing their direct customer relationships while data remained locked in external systems. We knew there had to be a better way.
- High commission fees eating into already thin margins
- Loss of direct guest communication and data
- Dependency on platforms that prioritize their own growth over venue success
Our Mission Since 2023
Founded by industry veterans who experienced these challenges firsthand, Caramel was created to shift the balance of power back to where it belongs — with the businesses themselves. We believe every brand should own their customer relationships.
- Direct guest engagement without intermediaries
- Data ownership and complete control over customer relationships
- Revenue optimization through reduced dependency on booking platforms
Building the Solution
We've developed a comprehensive platform that combines omnichannel communication, AI-powered automation, and loyalty tools to help B2C businesses build lasting, profitable relationships with their customers. Our technology makes it easy to transition from platform dependency to direct ownership.
- Integrated gift card and loyalty solutions
- Seamless customer data management
- Multi-channel engagement tools
Our Impact Today
Since our founding, we've helped B2C businesses across 160+ countries reduce their platform dependency while increasing direct revenue and customer lifetime value. Every success story reinforces our belief that owning your customer data isn't just possible — it's profitable.
- 500+ venues empowered worldwide
- Average 25% increase in direct bookings
- 98% customer satisfaction rate
Stop Paying Commissions. Start Building Relationships.
Join forward-thinking businesses reclaiming their customer data from third-party platforms. Build direct connections, increase loyalty, and keep 100% of your revenue.
